Reports gained a share of voice leaderboard. It pulls the competitors named across the AI answers, counts how often each one shows up, and ranks them so the pecking order in your category is obvious.
What changed
We fixed competitor extraction so the names the engines mention are captured reliably, then turned that into a ranked leaderboard. You see where you sit, who is ahead, and by how much.
Why it matters
A single visibility score tells you how you are doing. A leaderboard tells you how you are doing against the people you actually compete with, which is the number that gets a client's attention. It also makes progress legible: climbing the board is easier to celebrate than a percentage ticking up.
For the metrics behind it, see the AEO metrics worth tracking.