The scheduled refresh email used to be a table you had to decode. It is now a brief that opens with the movement that matters: what went up, what slipped, and where a competitor gained ground.
What changed
- The email leads with the few changes worth acting on, then the supporting numbers.
- Every team member controls their own subscription, so people who do not want the recurring summary can switch it off without affecting anyone else.
Why it matters
A weekly email only earns its place if it saves you from logging in. Leading with the insight means you can read it on your phone, decide whether anything needs attention, and move on. The per-member control keeps it useful instead of becoming noise people filter away.